Localization Positioning

Localization’s Time to Shine

Ep #48 – Oct 5, 2022 – Rebecca Ray from CSA Research talks about how localization professionals can take advantage of the opportunities provided by the times.

Preparing a Business Case for Localization

Ep #36 – Jan 25, 2021 – What are the considerations you need when writing a business case for localization? Natalia Levitina shares practical advice and steps.

Leading Enterprise Localization

Ep #34 – Dec 14, 2021 – Oleksandr Pysaryuk, shares his experience joining and leading localization at Ceridian.

The Globalization Strategy Playbook

Ep #33 – Dec 7, 2021 – Lyena Solomon, Globalization Director at ServiceNow shares highlights from the Globalization Strategy Playbook.

Globalization Strategy on the Client Side

Ep #32 – Nov 23, 2021 – Learn from Karen Combe, retired VP of Localization at PTC about leading globalization strategy.

Evolution of Localization from an Internal to External Function

Ep #16 – April 27, 2021 – Jean-François Vanreusel, Director of Globalization at Adobe, shares actionable insights from his 20+ years with the company and how the focus of the globalization team has shifted.

Gain a Seat at the Table, Talk Strategy not Translation

Ep #14, April 13th, 2021 – Teresa Marshall, VP of Globalization & Localization at Salesforce talks about how she gained a seat at the table of product strategy.

Establishing Localization as a Strategic Function

Ep #7 – February 23, 2021 – Cristina Triviño Castillo dives into her process for connecting localization to strategy at Atlassian.

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