15 Minutes of L10N & International Go-To-Market Insights
Short
Actionable
Sharp
LATEST
EPISODES
Tune in for the latest expert insights in localization and international go-to-market.
Forming Partnerships for Better Translation
Ep #54 – Jan 10, 2023 – We kick off this year with Katell Jentreau, a globalization leader with experience at Netflix, Box, Yahoo, and SDL. She speaks from a wealth of knowledge about the client and the LSP sides of localization on what is needed for a good partnership.
Forging Your Own Path
Ep #53 – Dec 13, 2022 – Eva Gross (formerly of Stripe) talks about starting her own consulting business to help startups develop localization programs, as well as how she coaches immigrant women in tech.
Inclusive Language
Ep #52 – Nov 29, 2022 – Mariana Rolin, Director of Quality and Creative Solutions at Chillistore introduces some of the common issues that companies face when trying to be inclusive in their content and recommends some ways to overcome these challenges.
International Pay-per-click (PPC)
Ep #51 – Nov 15, 2022 – What is International PPC, and how can you do it right? Digital Marketing Director, Sarah Presch, walks us through what we need to be looking for.
How Content Strategy Supports Global Expansion
Ep #55 – Jan 24, 2023 – Jodi Shimp takes us through how she managed global content strategy at Wayfair to support global expansion.