15 Minutes of L10N & International Go-To-Market Insights

Short

Actionable

Sharp

LATEST

EPISODES

Tune in for the latest expert insights in localization and international go-to-market. 

Globalization Strategy on the Client Side

Ep #32 – Nov 23, 2021 – Learn from Karen Combe, retired VP of Localization at PTC about leading globalization strategy.

How to Get Started with DEI

Ep #31 – Nov 9, 2021 – Véronique Özkaya, CEO of Argos Multilingual, gives advice on how to start addressing DEI at your organization as well as some ideas of what you can do as an individual.

App Store Optimization (ASO)

Ep #30 – Oct 26, 2021 – Andy Andersen, International Product Growth at Tinder, talks about how he looks at App Store Optimization and growth strategy.

Marketing Localization: Examples from Japan

Ep #29 – Oct 12, 2021 – Kazu Mori, Japan Marketing Manager at Wix discusses marketing localization with tangible examples from the Japanese market.

Language Expansion Framework

Ep #28 – Oct 5, 2021 – David Edwards, Localization Lead at Pipedrive takes us into the framework his team developed to determine which countries to focus on for localization.

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