Automation Meets AI: Atlassian’s Localization Evolution
Ep #81 Melanie Heighway, Head of Internationalization at Atlassian, explains how localization teams can thrive during rapid technological changes.
Strategy
Transforming Challenges into Localization Success
Ep #79, Petra Mesic, Teamhead Copy and Localization at Puma describes the strategic shift toward prioritizing high-impact markets.
Navigating Crypto Markets Through Localization
Ep #78, Emma Wallerstein, Localization Manager at Bitvavo shares how a one-person localization team can drive the success of Europe’s leading crypto exchange.
Revolutionizing Terminology Management and Strategic Branding
Ep #76, Amy Grace O’Brien, Senior Linguistic Quality Manager at Adobe reveals the journey of making terminology an integral resource and the collaborative efforts required to establish it as a gold standard tool for both internal teams and external partners.
Adapting Localization Strategies to Market Changes
Ep #75, Diana Georgieva, Senior Manager of Content Localization at Pleo walks us through her journey of building a robust localization team, emphasizing the critical importance of early hiring and nurturing strong stakeholder relationships.
The Art and Science of Spotify’s Localization
Ep #74, Jennifer Vela Valido, Spotify’s Localization Quality Program Manager reveals the secrets behind their evolved localization quality program.
The Art of Creating Inclusive Software
Ep #69 Aileen Hackett, Director of Product Management for Accessibility at ServiceNow, sheds light on her daily work and her dedication to creating software that takes into account the diverse needs of users.
From Freelance to LSP: A Strategic Approach
Ep #68 Ilona Pedersen, Localization Manager at Monta offers a fascinating account of her journey from a freelance to an LSP model, explaining what does it take to navigate the language services industry.
Innovative Approaches to Global Expansion
Ep #67 Nataly Kelly, Chief Growth Officer at Rebrandly demystifies her innovative MARACA Model that forms the basis of her forthcoming book.
Tapping into the Power of Localized Data
Ep #66 – July 25, 2023 – Giulia Tarditi, Head of Global Experience at Qualtrics shares the two types of data they monitor – operational and stakeholder-related.