Global Content Creation

Global content creation related podcast episodes from Global Ambitions.

The Right Mix of Copywriting & Localization

Ep #43 – April 19, 2022 – Felicitas Kermarrec, Head of Copywriting and Translation at Spread Group shares how her team works to balance copywriting content specifically for some markets and localizing for others.

Content Creation

Ep #40 – March 8, 2022 – Nataly Kelly, VP of Localization at HubSpot, talks about native Content Creation and where it might fit into your global marketing strategy.

Cross-cultural Creativity

Ep #21 – June1, 2021 – What to do when your creative product requires localization. Rachel Carruthers, Head of Internationalisation & Localisation at Canva shares her insights.

Breaking Silos Between Marketing and Localization

Ep #13, April 6, 2021 – Erica Haims talks about her experience bridging the divide between departments at Apple and making a case for localization to be in-the-loop.

International Copywriting

Ep #1 – Feb 1, 2021 – Paulina Makles, CEO of Creative Tribe, provides insights and best practices on international copywriting and SEO.

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