AI Is Widening the Localization Divide
AI is widening the gap in localization—teams with clear strategies and tools are scaling fast, while others remain stuck in reactive, manual workflows.
Our Origin Story
The localization industry’s past decade of incremental progress—APIs, orchestration, and MT adoption—quietly laid the groundwork for today’s AI-driven transformation.
Innovation Meets Infrastructure
AI can transform language services, but legacy systems, rigid procurement, and outdated metrics block progress. Real innovation requires rethinking infrastructure.
Stagnation? Redefinition? No, Evolution.
The language services industry must evolve from cost-focused translation to value-driven global content solutions that demonstrate ROI beyond cost-per-word.
Are We Marketing Language Services (and Ourselves) All Wrong?
Localization teams must market their value proactively, using multilingual AI as an opportunity to drive growth and innovation rather than defensively justifying costs.